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Sonora

Beverage Packaging
BRanding, Label Design
A cider brand that produces flavorful cactus-infused hard cider.
Overview

Sonora is a cidery that distinguishes itself among other cideries by producing cactus-infused hard cider in a multitude of flavors. The cactus in question used in the cider is the prickly pear fruit. The unusual blend of flavors which creates the unique liquid colors of the cider helped inspire the vibrant palette that gives the brand a wild yet fresh identity befitting of its taste.

Category
Branding
Packaging
Industry
Cider Production
Services
Naming
Brand Identity
Package Design
Typefaces
Traulha
Zangezi Sans
Logo Crafting

A mark created to look organic, designed in an emblem style with a logotype modified to feel both rustic and fun. The logo was crafted in a way that would have it to work in various colors, allowing it to play on the palette of the label.

Logo Design

A mark created to look organic, designed in an emblem style with a logotype modified to feel both rustic and fun. The logo was crafted in a way that would have it to work in various colors, allowing it to play on the palette of the label.

Typographic Label

Designed with the system of a crest emblem in mind, the label is kept to a typographic system that plays with the funky typefaces and vibrant color palette. The palette of the label itself was intended to highly contrast with the color of the liquid to give the entire bottle a vibrance that sets it apart from other cider bottles.

Going Typographic

Designed with the system of a crest emblem in mind, the label is kept to a typographic system that plays with the funky typefaces and vibrant color palette. The palette of the label itself was intended to highly contrast with the color of the liquid to give the entire bottle a vibrance that sets it apart from other cider bottles.

Social Media

Utilizing a combination of clean imagery, vibrant colors and funky typography, each social media post is meant to look relatively eye-catching.

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